Rebranding Life
26 Jun, 2025
In this section of my website you will find my expressive writing practice. They are by no means grammatically perfect as they are designed to communicate and express my thoughts about creativity, identity and personal experiences.
This ongoing practice is an exploration of a current working idea about “cultivating creativity”. A term I have coined to represent how creative people develop and relate to their creative practices through experience, experimentation, inspiration, mixed with a spiritual and psychological approach.
This is aimed to inspire and help nurture developing practitioners' expression with their chosen medium. Creativity and personal preference is a solely unique human phenomenon that directly feeds into our interpretation of the world around us and how we resonate with a stories that sometimes can be life changing, whether its standing in awe of a master painting, that line in a film that wrenches you into pieces or a moment of pure authenticity and honesty that captivates you for months, even years later. For me that was when Daniel Craig was falling through the ice in “Skyfall”. That image of him slowly sinking into the dark blue abyss with the orange hue from the flames on the surface changed the way I think about cinema.
My experience as a DOP, director and editor has led me to have a very deep understanding of communication through tone of voice, body language and proximity from insightful conversations with all types of people, which has changed the way I interact with the world around me. It has developed a heightened sense of awareness about how we communicate with one another, through spoken word, imagery and symbolism . This is an adventure into source and truth, whilst I cultivate discipline and harness my new practice as a writer but also to be a pool of knowledge to which the practitioners of today or tomorrow might find council, guidance or inspiration.
I will draw on my experience as a creative person from an early age, navigating a complex and often turbulent pathway to understand my mode of creative expression, exploring the barriers we self impose, the pressure to succeed and regaining objectivity within ourselves to best harness our power as a creative soul.